Classifying companies in the metaverse technology ecosystem: an assessment model
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2023-08-25
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Alves, André Cherubini
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This study is looking backwards on a 30 years history of usage of the word “metaverse” from its first description in 1992 to its conversion into a striking business buzzword in 2021. This historical lens is helping us to propose a definition of the metaverse that will aim at improving the understanding we are having of the metaverse ecosystem. We will challenge the use cases it is able to address today as a new technology for industries through the introduction of an the assessment matrix. This matrix, first proposed in this paper, is proposing an easy way for businesses to navigate the metaverse ecosystem as it enables a first shot at benchmarking under one framework, based on the technology’s definition, various actors of interest to prepare for investment or collaboration and according to the criteria that matters the most for the user.